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Cropro Insight

It helps people to monitor the plant portfolio and care statistics.

    Tools

Figma, Adobe XD,

Photoshop, Illustrator

  Team

One-man team

      Role

UX Research, UX/UI Design, Prototyping, and Interaction Design.

Problem Statement

Gardeners often struggle to track plant growth, manage different plant species, and plan effective gardening strategies. Without timely insights and specific care information, their plants may not grow as healthily as possible, leading to reduced yields and plant health issues.

Goal

  1. Improving Plant Monitoring: Helping gardeners easily track plant growth and health through visual data.

  2. Streamlining Care Tasks: Providing timely reminders for plant care and maintenance.

  3. Managing Plant Species: Offering specific care tips and recommendations for diverse plant types.

  4. Enhancing Gardening Strategy: Using data to help plan effective gardening methods.

Research & Discovery

Ideation & Wireframing

Prototyping & Testing

Final Design & Delivery

  Timeline

February - June 2023

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Background Research

  1. User Pain Points:

    • Percentage of users who struggle with plant care (e.g., "60% of users report difficulty tracking plant growth").

    • Common challenges faced top 5 listed: overwatering, identifying plant species, forgetting care tasks, etc.

  1. Technology Adoption:

    • Percentage of target users using gardening apps: e.g., "70% of gardeners have used at least one gardening app."

    • Average screen time on gardening-related content (e.g., "Users spend an average of 3 hours/week on gardening-related apps").

Target Audience & Persona

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Primarily parents and caregivers of infants aged from newborns up to a few years old. This includes individuals who are actively involved in the care, development, and well-being of infants. 

The secondary audience may include healthcare professionals, such as pediatricians and child development specialists, who could benefit from the insights provided by the software in their professional practice.

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